ELSA

ELSA

ELSA uses AI, machine learning AND your data to maximise the efficiency of your pick-face locations, saving you time, space and money.

E.L.S.A. Data Analysis

Our award-winning warehouse design capabilities are data driven using ELSA, our in-house data analysis system.  ELSA uses your data and machine learning  to create the optimal number of movements within a warehouse environment and subsequently dictates the most appropriate design solution to optimise pick faces for efficiency, ensuring Everything Lives Somewhere Appropriate.

Data is the lifeblood of our own business, and our machine learning tool, ELSA,  revolutionised our approach to warehouse design by developing an Artificially Intelligent (AI) Design-Bot to work alongside our expert design team.

A bespoke solution developed by SEC’s in-house warehouse design experts, ELSA’s role is to leverage our clients’ data and utilise sales order, product and volumetric data, alongside cutting-edge machine-learning techniques, to classify ‘similar’ Stock-Keeping-Units (SKUs) into pick-face bands. This process is essentially a highly sophisticated form of ABC analysis, classifying products that should stored in similar types and sizes of pick-faces for optimal efficiency.

ELSA

Our designers work with ELSA to refine these classifications by analysing the behaviour of each SKU and simulating virtual environments based upon seasonal data and growth projections. This analysis then suggests the correct types and sizes of pick-face that balances pick-efficiency and replenishment cost.

In a warehouse environment, order picking and replenishment typically equates to more than 50% of the total cost of the facility, of which half is travel time. Consequently, pick-face selection and sizing are the most critical design decisions in most warehouse operations.

ELSA can run regularly to provide an updated view when demand patterns change, new product ranges are introduced or new product portfolios acquired.

ELSA Delivers Intelligent Design for Portmeirion

Portmeirion’s e-Commerce sales expanded significantly during the pandemic, and they subsequently needed to increase their ability to handle the growing number of orders within the existing warehouse facility.

Our in-depth analysis involved a complete assessment of operational data using our in-house machine learning system ELSA, which allowed us to demonstrate the optimal solution based on efficiency gains and return on investment.

Using ELSA, we designed and installed a range of efficient storage equipment within an enclosed mezzanine floor including carton-live and static shelving aligned to the SKU order processing data, to provide an efficient pick & pack area.

UKWA Image

Data Analysis Drives Award-Winning Designs

Our unique use of data and the in-depth degree of analysis we undertake for each warehouse layout, can best be demonstrated by our data-driven designs and extensive post-sales analytical support winning SEC Storage four prestigious national logistics awards for warehouse design; including most recently, Hertfordshire Chamber of Commerce’s Award for Best Use of Technology.

In addition, SEC Storage won the prestigious Lloyd’s Bank National Business Awards 2020 in the category for ‘Data Excellence’.  An award that recognised the most innovative use of data within any sector of the UK economy.

Harry Watts

Damian Chudleigh Smith

Gary Kirk

Daniel Rimes

Daniel Rimes

Dean Vaughan

Dhinay Chohan

Our Experts

At SEC we work together to deliver the best possible result for you, our customer.

Our dedicated and experienced sales teams, data analysts, designers, project managers and customer service staff communicate and collaborate to design and install the best possible system for your needs. Our staff are your project’s most valuable asset, take time to meet some of them here.

Our Team

Service in your industry?

Automotive

Automotive

From bulk storage to small parts, having an optimised warehouse storage solution will ensure your operations are efficiency and flexible to changing customer demands and supply chain challenges.

Building Products

Building Products

Adaptable warehouse storage solutions keep our customers agile and optimised for a wide range of small, medium and over-sized products. Discover some of the technologies we use to achieve high levels of efficiency.

Commercial Office

Commercial Office

Providing a welcoming and productive environment for your employees with have long term benefits. Find out more about innovative sustainable solutions for office environments.

eCommerce

eCommerce

eCommerce relies on efficient and streamlined order processing for fast fulfilment to meet the challenges of today’s online demands. Discover a host of technologies that can make this happen.

Education

Education

We understand the need for flexible and adaptable spaces in all types of educational facilities.  Our experience includes the design and installation of group study spaces, quiet zones, and breakout and reception areas.  We specialise in turnkey solutions that incorporate...

Fashion

Fashion

A huge rise in online purchasing means both order fulfilment and returns processes must be as efficient as possible. Discover the latest technology innovations we use to help our fashion retail customers.

Food & Beverages

Food & Beverages

The Food & Beverage sector has seen a huge increase in the demand for online purchasing as well as more efficient storage solutions due to stock holding. Discover the latest technology innovations we use to help our customers stay fully...

Manufacturing

Manufacturing

Agility is key for the manufacturing sector. Adapting to changing consumer demands and an uncertain supply chain means warehouse storage systems need to deliver on efficiency and space optimisation.

Pharmaceutical

Pharmaceutical

The Pharmaceutical industry relies on accurate picking, rapid fulfilment and short delivery times. Find out some of the technology innovations we use to help our customer reach their goals.

Ports & Harbours

Ports & Harbours

A crucial line in the supply chain calls for accurate and fast offload, storage and onward distribution with optimised warehouse storage capacity and efficiency of stock movement. Learn about the latest innovations we use to help our customers.

Professional Services

Professional Services

Let our industry experts guide you through your next warehouse storage, commercial interiors or cleanroom project using the latest innovations.

Retail

Retail

It’s all about efficiency. Retailers must operate streamlined processes with optimised storage capacity to manage customer demands & overcome supply chain challenges. Discover the latest technology innovations to help.

Warehousing & Logistics (3PL)

Warehousing & Logistics (3PL)

3PLs rely on optimised storage solutions to deliver the speed, accuracy and flexibility for customers’ fulfilment requirements. Find out how we help 3PLs with a range of technologies and innovations.

Wholesale & Distribution

Wholesale & Distribution

With the growing trend for online purchasing, integrating intelligent warehouse design and innovative technologies can deliver efficiency and agility. Find out the latest innovations.

Awards & accreditations for this service

view all awards

IET Excellence and Innovation Awards 2023

learn more

UKWA Young Employee of the Year

learn more

Digital Innovation Project (Systems)

learn more

Technology Company of the Year

learn more
SafeContractor

SafeContractor

learn more
More Robots for Less Investment: The Rise of Robotics-As-A-Service

Robotics-as-a-service (RAAS) solves two problems facing many businesses today.

Read More
2024 Predictions: Industrial & Workplace Safety

Ensuring industrial and workplace safety is of paramount importance in today's fast-paced world: With the growing demands of industries and evolving workplace dynamics, it has become crucial to prioritise the well-being and protection of workers.

Read More
What is a Supply Chain?

A supply chain is a critical aspect of business operations, encompassing all the activities involved in the production, distribution, and delivery of goods or services to the end consumer.

Read More

Want to know more?

For assistance with the operational analysis of your next project to guarantee maximum operational efficiency, contact one of our storage specialists today.

    • Address:

      Unit 11 The iO Centre,
      Arlington Business Park,
      Stevenage, Hertfordshire,
      United Kingdom, SG1 2BD

    • Email: info@sec-group.co.uk
    • Phone: 01438 731 990